From 2020 - 22 I led di:ga’s work to support the Clean Air Fund in its ambition to become the leading global funder and thought leader on air pollution, which it is firmly on track to achieve.
Clean Air Fund
Highlights:
Helped distil CAF’s wider theory of change, build communications function and develop first organisational strategy.
Wrote and pitched COVID-19 response report- widespread media coverage including op-ed in FT from Ban Ki-moon.
Hugely effective ongoing media and advocacy campaign to build support for critical message that climate and air pollution need to be addressed together.
Conceived and wrote flagship report highlighting air pollution in African megacities. International coverage at COP27 included AFP, the Telegraph, BBC World Service and an op-ed in Le Monde. Digital-first report used Flourish data-viz.
Supported design and launch of new website, yielding a five-fold increase in visitors and quadrupling overall traffic.